The Law of Market Failure states that most new products and services fail to meet market expectations. This phenomenon is a significant challenge for businesses, particularly in a rapidly evolving market landscape. However, there’s a powerful tool that can mitigate this risk: Market Research. Understanding Market Failure Market failure occurs when a product or service […]
Belize’s Hurricane Beryl Preparedness: Trust in Authorities High, But Are We Personally Ready?
As Hurricane Beryl approaches, the preparedness of Belizeans is a critical concern. A recent survey sheds light on the public’s awareness, preparedness, and confidence in local authorities. Here’s a deep dive into the findings, revealing a strong trust in authorities but also highlighting areas for improvement in personal preparedness.
How Policy Makers in Belize Can Benefit from Market Research
In today’s rapidly changing world, policy makers are under immense pressure to make informed decisions that can significantly impact communities, economies, and the overall well-being of citizens. Market research is a powerful tool that can provide policy makers with the insights needed to create effective, data-driven policies. For a growing country like Belize, where diverse […]
The Importance of Market Research: A Foundational Guide
Understanding Market Research Market research is a systematic process of collecting, analyzing, and interpreting information about a market, including information about the target audience, competitors, and the overall industry. It is an essential tool for businesses of all sizes, providing crucial insights that guide decision-making, strategy formulation, and risk management. Why Market Research Matters Informed […]
Understanding Belize’s BPO Industry
The Business Process Outsourcing (BPO) industry is a significant contributor to the economy of Belize. To gain deeper insights into public perception and potential workforce interest, we conducted a survey addressing various aspects of the BPO sector. Here are the key findings from our survey, which garnered responses from 1,218 participants. Familiarity with BPO Familiarity […]
Belize’s Favorite Beers – A Fun Look at Beer Preferences
Beer is an integral part of social gatherings and relaxation in Belize. To understand the beer preferences of Belizeans, we conducted a survey asking, “Which is your go-to beer?” With 648 respondents, the results offer a fascinating glimpse into the beer landscape of Belize. Survey Results: Belikin Regular (15.74%) Leading the pack, Belikin Regular is […]
Chicken Consumption Habits in Belize
Our recent survey delves into the chicken consumption habits of Belizeans, offering intriguing insights into how often they eat chicken, where they buy it, the difficulties in finding specific chicken products, and their preferred chicken brands. With data from 1,663 respondents, here are the key findings: Frequency of Chicken Consumption The first chart reveals how […]
Belize’s Favorite Meat Pie – A Delicious Debate
Belizeans are passionate about their meat pies, a beloved traditional breakfast snack. We recently conducted a survey to find out which meat pie reigns supreme among the different makers in Belize. With 1,442 respondents, the results are both fascinating and mouth-watering! Survey Results: Dario’s (52.36%) Leading the pack by a significant margin, Dario’s meat pies […]
e-wallets in Belize? – Cash is still King
Results: 1529 Respondents E-wallets are rapidly becoming a popular method for making payments worldwide, and Belize is no exception. We conducted a survey to understand the frequency of e-wallet usage among Belizean residents, gathering insights from 1529 respondents. Here’s what we found: Key Findings: Never (39.32%) The largest group of respondents, 39.32%, reported that they […]
A Letter from the Founder, Demian Solano
Dear Friends, Over 25 years ago, I arrived in Belize as the son of a diplomat. As an economics student with a deep passion for data and statistics, one of the first things I did upon learning about the move was to search for economic data on Belize. To my surprise, Belize was not listed […]