Chicken Consumption Habits in Belize

Our recent survey delves into the chicken consumption habits of Belizeans, offering intriguing insights into how often they eat chicken, where they buy it, the difficulties in finding specific chicken products, and their preferred chicken brands. With data from 1,663 respondents, here are the key findings:

Frequency of Chicken Consumption

The first chart reveals how frequently Belizeans consume chicken:

• Several times a week (54.33%)
  • A significant majority, 54.33%, eat chicken several times a week, indicating that chicken is a staple in the Belizean diet.
• Daily (36.77%)
  • 36.77% of respondents consume chicken daily, highlighting its importance as a primary protein source.
• Once a week (6.54%)
  • A smaller portion, 6.54%, eat chicken once a week.
• Every other week (0.18%)
  • Only 0.18% of respondents consume chicken every other week.
• Never (1.18%)
  • A minimal 1.18% of respondents never eat chicken.

Where Belizeans Buy Chicken

The second chart illustrates the various places where Belizeans purchase chicken:

• Supermarket (974 respondents)
  • The most popular source, with 974 respondents, buy their chicken from supermarkets.
• Chinese Grocer (563 respondents)
  • 563 respondents prefer buying from Chinese grocers.
• Meatshop (372 respondents)
  • Meatshops are chosen by 372 respondents.
• Direct from supplier (462 respondents)
  • 462 respondents buy directly from suppliers.
• Other (173 respondents)
  • 173 respondents purchase chicken from other sources.

Hard-to-Find Chicken Products

The third chart highlights which chicken products are hardest to find:

• Wings (661 respondents)
  • Wings are the most challenging product to find, with 661 respondents facing difficulty.
• Drum Sticks (364 respondents)
  • Drumsticks are hard to find for 364 respondents.
• Neck & Back (170 respondents)
  • Neck and back are difficult to source for 170 respondents.
• Cuts (265 respondents)
  • 265 respondents struggle to find cuts of chicken.
• Breast (373 respondents)
  • Chicken breast is hard to find for 373 respondents.
• Thigh (364 respondents)
  • Thighs are difficult to find for 364 respondents.
• Whole chicken (160 respondents)
  • Whole chickens are the least challenging, with 160 respondents reporting difficulty.

Preferred Chicken Brands

The fourth chart shows the preferred chicken brands among Belizeans:

• Quality Poultry Products (53.54%)
  • Over half of the respondents, 53.54%, prefer Quality Poultry Products.
• Caribbean Chicken (36.30%)
  • Caribbean Chicken is favored by 36.30% of respondents.
• Three Stars Quality Chicken (5.63%)
  • Three Stars Quality Chicken is preferred by 5.63% of respondents.
• Other (4.54%)
  • 4.54% of respondents prefer other brands.

Conclusion

Chicken remains a fundamental part of the Belizean diet, with a majority consuming it several times a week or daily. Supermarkets are the primary source of chicken, followed by Chinese grocers and meatshops. Wings are the hardest chicken product to find, while Quality Poultry Products and Caribbean Chicken dominate brand preferences.

These insights offer a deeper understanding of the chicken consumption patterns in Belize, reflecting both cultural preferences and market trends.